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Triple Whale

Analytics

The central source of truth for Shopify DTC data and ROAS.

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EcomAutoStack Expert Insight

"For strictly Shopify-based DTC brands spending over $10k/mo on Meta, Triple Whale's proprietary pixel reclaims an average of 15% in lost attribution data compared to in-platform tracking."

Overview

Triple Whale centralizes the metrics from all the tools you use. It uses first-party pixel tracking to accurately attribute sales back to specific ads, bypassing iOS privacy restrictions to give you your true Blended ROAS.

Pros

  • The best UI/UX in the analytics space
  • Excellent creative performance tracking for Meta and TikTok ads
  • Fast time-to-value without needing data engineers

Cons

  • Strictly built for Shopify; custom tech stacks are out of luck
  • Does not offer the granular B2B governance enterprise teams need
  • Pricing scales with your revenue

Best For

Shopify brands heavily reliant on paid social acquisition.

Pricing

Scales based on GMV. Starts at ~$100-$129/mo.